As a part of the observance of Azadi Ka Amrit Mahotsav – celebrating 75 years of Indian’s independence – ONGC has launched its 5th handicraft project, Dhokra Art, to escalate the livelihood and capacity development for the tribals of Dhenkanal of Odisha. During the virtual launch, CMD Subhash Kumar noted that our nation has always been on forefront in art and cultural heritage. “In line with that, ONGC has been promoting the rural handicraft artisans in and around its operational areas. This is our 5th project to promote the local art, “he added.
Mr. Kumar assured that ONGC will be extending all possible support for similar projects. He asserted that the onsite common facility center created by ONGC in association with local NGOs will have long-term impact on sustained livelihood for the extremely talented artisans. He noted that artisans are the chief custodian of the art, and they deserve every support from corporate side.
CMD Subhash Kumar addressing during the launch of ONGC's 5th handicraft project
Director (HR) Dr. Alka Mittal said that under the guidelines of the government, together the PSUs have created an ecosystem to not only build a sustainable livelihood for people in and around our work centers but also to take up projects at remote areas for our professional satisfaction. “Our Corporate Social Responsibility (CSR) funds are dedicated towards that. We look forward to many more of such ground projects”, said Dr. Mittal.
Director (HR) emphasizing on the key imperatives of the projects
Director (Onshore) Anurag Sharma reiterated that this project will further boost the rural artworks and the betterment of the artisans’ overall lifestyle. Mr. Sharma, speaking in Hindi, noted that ONGC has always been inspiring projects to support the society. He shared that the Assam Bhatiapur project extremely inspired him, since he was personally at the site during the launch, and there are several skilled artisans awaiting for support in every corners of the country. “Through these projects we are not only uplifting the tribal welfare but these will have a major impact on the state economy too, said Director (Onshore).
Director (Onshore) sharing his thoughts
CEO ONGC Foundation Kiran DM presented a detailed outlook of the project. He mentioned that ONGC has been focusing on selecting the right kind beneficiaries. He emphasized on how ONGC is supporting for specialized training and the endeavor to search for the right market for the artistic handicrafts. He noted that ONGC is focusing on capacity building and creating the entire ecosystem for product development in rural areas.
CEO ONGC Foundation presenting details regarding the project
Manish Kumar from ‘Back to the Village’- which is cooperating with ONGC on this project – mentioned that the organization has been operational in Odisha since 2016. He said while their focus has mostly been into organic farming but they had been looking forward to promote the local handiworks, but it was full-fledged. He thanked ONGC for its support towards initiating the pilot attempt to boost the rural economy.
Manish Kumar from 'Back to the Village'
ED-Chief CSR Somesh Ranjan delivered the Vote of Thanks. He mentioned that ONGC, through this project, is helping towards the nation’s overall development. He asserted that projects of this kind will rejuvenate the handiworks of the core Indian culture.
Chief CSR delivering the Vote of Thanks
As a part of the celebrations of the nations’ 75th year of independence, in line with MoPNG and government, Oil & Gas PSUs have undertaken 75 projects to boost India’s indigenous art works. ONGC has taken the lead towards this and will be launching 15 projects by 15th August 2022.
Artisans’ demonstrating the art and performance by the tribal artists